NEW IN Makeup

Discover the Latest Makeup Trends from Asia

Stay updated with the newest cosmetic trends from Korea, Japan, and China.
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78 products

  • It is a multi-purpose eye product that combines the smooth glide of a gel liner with the rich, blendable texture of an eyeshadow.
    JUDYDOLL
    JUDYDOLL Creamy Gel Liner Eyeshadow Pencil 0.6 g
    $7.49
    $7.49
    $7.49
    View product
  • This lightweight lipstick glides on smoothly, providing a comfortable wear while keeping lips moisturized.
    JUDYDOLL
    JUDYDOLL Watery Glow Lipstick 3 g
    $14.49
    $14.49
    $14.49
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  • KANEBO Milano Collection Face Up Powder 2025 24 g
    KANEBO
    KANEBO Milano Collection Face Up Powder 2025 24 g
    $103.99
    $103.99
    $103.99
    Add to cart
  • It delivers a glossy, juicy finish with rich pigmentation that hydrates while adding a pop of color to the lips.
    dasique
    dasique Juicy Dewy Tint 3.5 g
    $13.49
    $13.49
    $13.49
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  • It delivers a luscious, glossy finish while providing hydration and a touch of color to your lips.
    JUDYDOLL
    JUDYDOLL Mirror Tea Jelly Light Lip Gloss 1.8 g
    $11.99
    $11.99
    $11.99
    View product
  • dasique Starlit Jewel Liquid Glitter 1.8 g
    dasique
    dasique Starlit Jewel Liquid Glitter 1.8 g
    $12.99
    $12.99
    $12.99
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  • It is a versatile contour palette that provides a soft, natural shading effect. Its finely milled powder is designed for easy blending, giving a seamless, buildable finish.
    dasique
    dasique V Cut Blending Shading 13 g
    $19.49
    $19.49
    $19.49
    View product
  • dasique Pro Concealer Palette 9g
    dasique
    dasique Pro Concealer Palette 9g
    $26.49
    $26.49
    $26.49
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  • dasique Fruity Lip Jam 4 g
    dasique
    dasique Fruity Lip Jam 4 g
    $13.49
    $13.49
    $13.49
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  • It offers flawless, natural coverage with long-lasting adhesion. Its lightweight formula provides a smooth, matte finish
    TIRTIR
    TIRTIR Mask Fit All Cover Cushion Mask Shield Series 18 g
    $27.49
    $27.49
    $27.49
    Add to cart
  • It offers a vibrant, long-lasting color with a stunning metallic finish.
    JUDYDOLL
    JUDYDOLL Liquid Shiny Eyeshadow Sport Chic 3 g
    $7.49
    $7.49
    $7.49
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  • It designed to give a soft-focus, blurred effect to the cheeks, enhancing natural beauty with a gentle pop of color.
    dasique
    dasique Soft Blur Cheek 5.7 g
    $15.99
    $15.99
    $15.99
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  • It is a versatile makeup essential that helps set your foundation while providing a flawless finish.
    JUDYDOLL
    JUDYDOLL Duo Color Long-Wearing Loose Powder 10 g
    $17.49
    $17.49
    $17.49
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  • It is a precise and long-lasting eyeliner designed to deliver intense color with a smooth glide.
    CLIO
    CLIO Sharp So Simple Waterproof Pencil Liner 0.14 g
    Yujin's Pick
    $10.49
    $10.49
    $10.49

Explore the latest trends in the cosmetic industry with our new-in makeup collection. Featuring cutting-edge products from top Asian beauty brands, our selection brings you the best in Korean, Japanese, and Chinese makeup. Discover innovative formulas, fun color palettes, and trend-setting products that cater to every style and preference. Whether you're looking for the latest in foundation, eyeshadow, or lip color, our curated collection has something for everyone. From teens to adults, shop our new arrivals and discover why Asian makeup is taking the world by storm. Get ready to experiment, play, and create your perfect look with the hottest trends in makeup!